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| services > case studies > cust exp | |||||
| Challenge
We Solved -- Customer Loyalty |
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| Other Cases: Product
Definition |
Problem Telecom firm that provided outsourced telecom services to SMB companies had high customer churn, negatively impacting the bottom line. |
Solution Strategic Marketing Solutions evaluated & improved the existing customer experience and customer service processes. We conducted satisfaction surveys, uncovered loyalty motivators, and developed quality and satisfaction programs along with improving the customer touch experiences. |
Result Our client achieved and maintained a customer retention rate of 98.7%. |
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| February 26, 2009 | Actionable
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